Why matching sites are better than directories
They give you better, higher-quality referrals.
Build a moat
In the business world, a company with a wide moat makes it difficult for others to attack its market share.
How to leverage social media as a therapist with Hayden Dawes
“It’s not about how big my audience is, it’s about the depth of the relationships I have with my followers.”
How to make money advising startups
The demand for mental health services is up and investors are taking notice.
How to take a good headshot
The goal is to have a photo that inspires both an emotional connection and a feeling of professional confidence.
How Elizabeth Earnshaw got 200,000 Instagram followers
I spoke to Liz about how she got her first 1,000 Instagram followers, how she grew her following to over 200,000, and what she’s learned along the way.
You can be a therapist and a person online
Be your authentic self online while adhering to ethical standards.
How Dr. Joy built the Therapy for Black Girls Podcast
I spoke to Dr. Joy about how she built the popular Therapy for Black Girls Podcast, a weekly chat about all things mental health, personal development, and all the small decisions we can make to become the best possible versions of ourselves.
How to show up in "near me" Google searches
The answer is local search engine optimization (SEO).

