How to niche down without alienating potential clients
You don’t have to work with everyone and that’s okay.
Messaging vs. marketing problem
Most therapists I work with have a messaging problem, not a marketing problem.
Stop using inspirational quotes on your therapy website
Quotes from Brene Brown, Carl Rogers, and Carl Jung don’t add value to your website.
The most-read Therapy Marketer articles of 2025
Here are the five most-read Therapy Marketer articles of 2025.
Therapy marketing predictions for 2026
Here are my very unscientific therapy marketing predictions for 2026.
Network with therapists who don’t work with your niche
You can refer clients to each other.
Should you invest in marketing when things are slow?
Avoid panic spending and do this instead.

