Just like therapy, there’s no one-size-fits-all approach to marketing.

Always strive for brevity.

I spoke to B, a certified Taylor Swift super fan, about how Swift has influenced her as a therapist.

The key to writing a good tagline is to explain who you serve and how you help them as simply as possible.

I spoke to Dr. Ebony about why she created My Therapy Cards and what she’s learned along the way.

How to sell your value instead of your time

If you’re struggling to get new clients, consider offering a sliding scale.

I spoke to Dr. Anhalt about how she has grown her audience on Twitter to 20,000 followers and what she’s learned along the way.

The key to content marketing for therapists is to find the “unique consistent value” that you can deliver to your audience.

When I’m talking to a therapist about how to grow their audience online, I like to use the analogy of a bicycle wheel.